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ExactTarget API tip - complex filters


A couple of weeks ago I was at a client site doing ExactTarget API consulting. This client is standardizing on ExactTarget as their single source of all e-mail communications from three of their internal applications. They will use 5Buckets for the...
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Single Question Interview: Matt Jones


So, it’s funny that Brandon just posted about how much he loves the Dopplr Annual Report, because, unknown to him, I had already emailed Matt Jones to ask about it. I thought it would make a good Single Question Interview, a new, and perhaps...
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Questions not answers make great employee performa


Questions and not the answers you provide create the most powerful employee performance reviews.Think about learning to drive a car - someone could tell you what to do until they were blue in the face, but it wasn't until you physically sat in the...
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"Traditional software is like cocaine"


In a mind-numbing interview with ZDnet, Harry Debes, CEO of ERP vendor Lawson Software, demonstrates why the traditional enterprise software market is overdue for disruption. Debes' remarks show how little care and understanding legacy...
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Manage Email Overload with help of your RSS Reader


If you’ve feeling feeling overwhelmed with the sheer volume of email messages that hit your Inbox each day, try these four ideas and tips that may help reduce your overall email burden without interrupting your incoming flow of information. ...
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How to Choose Your Carrot - ReachForce Book Club


  This week we’re reading and talking about Connect Direct’s whitepaper – How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology...
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