Salesforce and Facebook: Connecting
We loved today's virtual bear hug between Marc Benioff of Salesforce.com and Sheryl Sandburg of Facebook at Dreamforce. It reminded us of the embrace between Marc and Eric Schmidt of Google back in April, for a couple of reasons:
- Another cloud to connect: There are 110 million active users of Facebook... many of these people also find time to work in between their wall postings. Facebook is an open, on-demand application platform, much like Force.com.
- Further consumerization of enterprise IT: Consumers have become accustomed to using the incredible power of social networks to connect with old friends and family in their personal life. Now, with Salesforce and Facebook together, these same people can use the power of this same social network to get their job done.
- Not just demos: People have talked about bringing the social network to the enterprise every day since "Enterprise 2.0" hit the radar. But today's announcement went further-- we saw real business scenarios with the potential to create enormous value for the enterprise. We are thrilled to be part of all this-- we built the recruiting scenario shown by Marc and Sheryl on stage. This is a preview of an application we think every HR head needs to consider.
Related Social CRM Articles
Introducing Salesforce for Google Apps
Today we are excited to announce that we have expanded our partnership with Google and together have delivered an industry-changing new product called Salesforce for Google Apps. It went live last night at 11pm PST to all salesforce.com...
Read more about Introducing Salesforce for Google Apps...
What we can learn from KIPP
KIPP is the network of public charter schools that stands at the vanguard of America’s burgeoning education-reform movement. The acronym means, “Knowledge is Power Program”; the motto is “Work Hard. Be Nice.” That’s also the title of an important...
Read more about What we can learn from KIPP...